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A Message for the Masses

Mass Media is the Next Step in Personal Marketing.

Feature StoryHere at Hobbs/Herder, many of the agents we work with embark on a professional personal marketing campaign that builds a strong brand through delivery of a consistent message. Read More


Why Are You in Real Estate?

Greg Herder Greg poses the critical question to help you determine the purpose of your career. Learn why having a true purpose – beyond making money – is a critical component of long-term success in real estate.

More then likely you did not grow up dreaming of being a real estate agent. In fact, becoming a salesperson of any sort was something you never aspired to become. Read More


The J-Curve and What It Means to Your Personal and Professional Growth

Don Hobbs Don explains why understanding and accepting the J Curve principle is essential to your success.

So you remember your last decision to improve a skill you have? If you're a skier, it may have been that desire to schuss down the mountain with precision and speed. But taking that step and getting to the next level of ability was challenging, right? Read More


Broker Q&A with Ralph Stephen

Manager's Memo John Surge interviews Ralph Stephen, President of Royal LePage Atlantic in Moncton, New Brunswick, about the role of coaching, the branding process and the future of real estate management.

Editor’s Note: This article is part of a continuing series of Q&A sessions Hobbs/Herder president John Surge is conducting with influential leaders in real estate management. The subject for this installment is Ralph Stephen, President of Royal LePage Atlantic. Read More


Your 2006 Real Estate Review

Coach Phil Identifying your strengths and weaknesses is essential to improving your personal productivity. Coach Phil presents a simple quiz to help you determine where your focus should be for a successful 2007.

In November, I ran this survey and got such great feedback I thought I'd run it again in January for those who missed it. Reflection on the past is a great way to identify what has worked and what hasn't worked, which is especially helpful when moving forward into a new year. Looking forward is always an exciting time. Examining the past can be painful, exhilarating or maybe just plain helpful for the future. Read More


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