There are two ways for agents to look at Social Media marketing. It's either: "Oh, great. One more thing to put on my "to-do" list, or the savvier perspective: "Now I can supercharge my networking abilities and generate even more leads!" Continue reading →
Pinterest has quietly become the third most used Social Media Platform. Greg explains the concept behind Pinterest, but more importantly, how you can start using it to boost your career and business. Click this link to view Greg’s video blog: Continue reading →
Your personal story can be a powerful thing. The only problem is that it's obvious most agents don't have the first clue how to tell their own story. Greg explains in this blog post.
By Greg Herder Continue reading →
Effective Personal Marketing is all about creating an emotional connection. All the Fortune 500 companies know this. Madison Avenue has effectively tapped into this to brand everything from tennis shoes to corn flakes. At Hobbs/Herder, we’ve been teaching this to real estate agents for nearly three decades. Continue reading →
As I am getting ready to start the 3 day Marketing Mastery here in Atlanta, I realize that so far in 2012 ALL 50 STATES have REPORTED increased HOME SALES, year over year! Rates are the lowest ever at 3.8%… Continue reading →
Appealing to your market doesn’t solely rest on your direct mail and other marketing materials. Here are three critical areas of focus to ensure your market can relate to you.
By Greg Herder Continue reading →
Are you shooting from the hip or working from a larger plan? Don explains the difference between the two and why your answer is important to your success.
By Greg Herder Continue reading →
Do you need to put the power of a personal logo to work in your real estate career? Greg reveals how your logo plays an integral role in your marketing efforts.
By Greg Herder
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