Now More Than Ever: 10 Essentials for Success in Today's Down Market

With agents consumed by fear and bad news swirling from every direction, it's essential that you provide true leadership and direction to help you agents succeed – now!

Agents are scared. There’s no doubt about it. In many areas, market conditions are significantly off from 24 months ago, leaving a multitude of agents scrambling for answers yet paralyzed by fear.

Improving Your Recruiting Starts with Defining Your Standards

John explains why it’s so important to not only identify the type of agents you’re looking for, but also follow your own guidelines once they’re established.

For most real estate managers, recruiting is the most difficult part of their jobs. You have to have a marketing plan and a sales plan, and you have to execute both consistently and with discipline. It’s plain hard work.

Cultivating a Successful Mindset

Greg shares personal insights on battling the inner demons in order to live your life to its full potential. Find out if you’re making these common mistakes in your own life.

Growing up, whenever I was having problems, my parents would always tell me to think positive. The problem is that they never taught me how to think positive, when everyone and everything around me kept feeding me negative messages.

The Amazing Personal Assistant That Is Too Affordable to Pass Up

Now, if you have a cell phone, you have a personal assistant. Don discusses a new technology that you will make you more productive every day.

If you’re an agent who believes in running your real estate career like a business, there’s no question that you simply cannot do it all yourself. I’ve written in this space before about the importance of having a personal assistant, and yet when I talk to agents, I often hear the same old story: “I just can’t afford an assistant right now.” My typical answer is that if you’re serious about your career, you can’t afford not to have an assistant.

Calendar

Gateway

• 5/21 - San Diego, CA
• 7/16 - Chicago, IL
• 8/20 - San Antonio, TX
• 9/17 - Washington, DC
• 12/3 - Las Vegas, NV

MegaMarketing

• 5/29 - Columbia, SC
• 6/12 - Norfolk, VA
• 6/25 - Vancouver, BC
• 7/24 - Buffalo, NYA
• 9/3 - Calgary, AB
• 10/23 - Jacksonville, FL
• 11/13 - Greensboro, NC

Pass it Along!

Click here to send a friend or colleague a link to this issue of Hobbs/Herder's
eNews.

Subscribe!

Click here to subscribe to Hobbs/Herder's eNews and receive this valuable email every month.

Marketing Chat

On May 15th, chat with John Surge, President of Hobbs/Herder Advertising, and learn the tricks of the trade from an expert on personal marketing.

eNews Archives

View past issues of eNews here!